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Tuesday, November 13 • 2:00pm - 2:45pm
Building Successful Mobile Marketing Platforms: Ken Florin, Partner, Loeb & Loeb LLP (moderator), Kelsey Joyce, Legal Affairs Director for Marketing & Communications,T-Mobile,USA, Joshua Goodman,General Counsel, Digitas, Lead Digital Counsel, Publicis Gro

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Building Successful Mobile Marketing Programs with the latest technology and tools.


Speakers
avatar for Kelsey Joyce, Legal Affairs Director for Marketing & Communications, T-Mobile,USA

Kelsey Joyce, Legal Affairs Director for Marketing & Communications, T-Mobile,USA

T-Mobile,USA
Kelsey Joyce is a Director of Legal Affairs at T-Mobile USA, Inc. She leads the team responsible for providing legal advice and support to T-Mobile’s marketing, communications, internet commerce, and enterprise project management teams. Prior to joining T-Mobile in 2007, Kelsey was a partner at the highly regarded Seattle law firm Corr Cronin Michelson Baumgardner & Preece LLP, where her practice focused on complex commercial... Read More →
avatar for Joshua Goodman,General Counsel, Digitas,Lead Digital Counsel, Publicis Groupe

Joshua Goodman,General Counsel, Digitas,Lead Digital Counsel, Publicis Groupe

Publicis Groupe
Mr. Goodman is the General Counsel of Digitas, a global interactive marketing agency owned by Publicis Groupe, S.A.  He is responsible for worldwide legal support across all agency functions, including creative services, media, marketing, production, technology development and partnerships.  In addition, Mr. Goodman serves as the global chief digital and media counsel for Publicis Groupe’s agencies.  He joined Digitas in... Read More →
avatar for Ken Florin, PARTNER AND CO-CHAIR, ADVANCED MEDIA AND TECHNOLOGY DEPARTMENT, Loeb & Loeb LLP

Ken Florin, PARTNER AND CO-CHAIR, ADVANCED MEDIA AND TECHNOLOGY DEPARTMENT, Loeb & Loeb LLP

Loeb & Loeb LLP
Kenneth R. Florin represents Fortune 500 companies, media companies, advertising and promotions agencies, sports leagues and teams, and new media and interactive ventures, advising them on the development of their advertising and promotion strategies, online communities, and technology-related products and services.   Mr. Florin negotiates deals ranging from traditional agency-client, co-promotion, tie-in, and employment and sponsorship... Read More →


Tuesday November 13, 2012 2:00pm - 2:45pm
Chicago Sheraton Ballroom 8/9/10

Attendees (8)